Coinbase’s survey of Fortune 500 executives reveals that over half of them are currently involved in blockchain-related projects.
Fortune 500 is an annual ranking compiled and published by Fortune magazine, which ranks the top 500 US companies by total revenue for the corresponding fiscal year.
The report states that the largest publicly traded companies in the US are more involved in blockchain than ever before. In the first quarter of this year, blockchain projects announced by the top 39 Fortune companies saw a year-on-year growth of 2024%, reaching a historic high.
The survey also found that:
From major traditional brands to small businesses, trusted brands and products in the financial sector are embracing blockchain technology and cryptocurrencies, driving innovation…
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According to information provided by US cryptocurrency exchanges, 70% of Fortune 500 executives are interested in understanding stablecoins, while 86% of executives recognize the potential benefits of tokenizing assets for their companies. Additionally, approximately 35% of respondents stated that they are currently developing tokenization plans.
Fortune 500 executives are also interested in stablecoins because they can be processed instantly at a low cost, both domestically and internationally, for easy conversion, reduced transaction fees, and internal transfers within companies.
Coinbase also stated that senior executives are interested in tokenization because it simplifies regulatory processes, reduces transaction times, improves fund tracking, saves costs, and has the potential to increase participation.